Tuesday, October 9, 2012

Intended Institution Analysis

Our chosen genre is related to Britney Spears, Rita Ora and Kesha as shown in our textual analysis. This means that since our chosen music is similar to that of these artists, the song would be played by the same institutions as these artists songs.
These artists are usually played on music channels like 4music, MTV and Viva. These kind of channels have playlists of songs that are in the charts, new music, party tunes and themed playlists eg: 'Best of the Girls'.
The artists will also be played on radio stations like Kiss, Capital, Radio 1, and sometimes even Heart (along with other varieties).





















The artists songs will also be promoted in the charts by institutions like the BBC Official Top 40, the Vodafone Big Top 40, The MTV This Week's Top 20 and the Billboard Hot 100.
All of these institutions are 'mainstream' and once one institution has played a song, more and more people hear the song and request it at other institutions making it popular and then more institutions play the song often to get the most airplay and attract as much as a certain audience as they can, hoping that they will stay loyal to that institution in the future.

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